This year during the Milan Design Week I was invited by the magazine Design Diffusion to be a part of their Blog Safari, a fun concept where they show a group of international bloggers the best of Italian design at the Salone del Mobile exhibition centre.
During the Blog Safari we visited Poliform, Flou, Boffi + De Padova, Nardi and Kartell. The tour was a great way to discover all the latest while being shown around exclusively by the designers from each of the brands to get an in-depth understanding behind each concept, product and hear the stories behind the new collections. For me, this was an interesting way to experience the fair while also focusing on finding that Scandinavian feeling through these iconic Italian brands. I was very intrigued to learn more and share with you what I believe will be the top trends in the interior world based on my discoveries.
Keywords: cozy, round edges, soft tones.
Poliform had successfully created a hyggelig atmosphere (if you are not Scandinavian, the word ‘hygge’ basically mean cozy) with an open fireplace and soft tones which perfectly reflected the new pieces of furniture. Rounded corners seemed to be a big trend here, which adds a cozy, calm and inviting feeling and a place perfect for relaxation don’t you think?
Here are a few of my favourite finds, all designed by Emmanuele Gallina who we were lucky to have a chat with during the tour.
^ Curved and delicate lines expresses a feeling of lightness and sophisticated elegance in the Kelly bed.
^ The Henry table showing a classic atmosphere with decidedly modern details for a timeless sophistication.
^ Details of the Mathieu desk where the gentle curves of the top are in harmony with the elegance of the lines of the structure.
^ The Jane high armchair is the perfect chair for hygge.
^ Clever alternating between backrest and armrest on the Westside Divano expresses absolute comfort.
Keywords; light, pumpkin orange, forest green.
When visiting Flou I noticed how light it was. And not just light when it comes to bright colours, also the use of built-in lights in their products enhanced the tranquil mood. Bright white combined with lots of greenery created a space that expressed energy and joy. Flou also supplied us with colour pops of the shades pumpkin orange and forest green for a fresh and vital look.
^ Stunning cement table top surface.
^^ The CClight bookcase has built-in lights which creates a warm, welcoming atmosphere.
^ The Private wardrobe system pays attention to aesthetics with the possibility for personalization.
^ Pops of pumpkin orange.
^ Forest green ads a vital look.
BOFFI + DE PADOVA
Keywords; organic, sculptural, minimal.
With the focus on the purity of water, Boffi + De Padova played with past and future visions in a minimal environment. Using organic, sculptural shapes, natural materials and simplicity, the brand portrayed an elegant and timeless style I was especially drawn to. Classic and chic with a focus on Italian craftsmanship.
^ Organic shapes and natural tones on the beautiful Erei daybed.
^ Minimal and elegant bathroom details.
^ The new Anna lamp has a clean design and its conical lampshade diffuses direct and indirect light, illuminating surfaces and the surrounding space.
^ Sculptural shapes and natural materials.
^ Details of the Étiquette bed.
Keywords; innovative, multifunctional, pastels.
If you are looking for modular outdoor furniture, Nardi is a great place to start. With its multifunctional system, the Komodo system is easily transformed to fit any need or occasion and easily moved around on your terrace or in your garden. Pastels are coming back, which is seen on the beautiful shades available, and the new green tones are beautiful.
^ The Komodo modular system is movable and multifunctional.
^ Pastels shades. Here the new green tones in perfect harmony.
Keywords; maximalism, colourful, sustainable.
With a walk-through experience of 22 windows, Kartell provided a mix of familiar pieces and new additions in a unique setting. Here ‘less is not more’ and we see the maximalist trend alongside bold, block colours in perfect harmony. Something that stood out to me was their focus on sustainability by the use of bioplastic and the Woody collection exploring the use of wood.
^ Maximalism is a trend we will see more and more of. Here with a mix of flower patterns.
^ Exploration of bioplastic as part of the wider ‘Kartell loves the planet’ project.
^ The Neutra lamp in a bold, colourful setting.
^ The new Woody collection designed by Philippe Starck, where technological research allows the use of wood in a new way.
If you want to see more from the Blog Safari I have added the full tour to my MDW 19 Instagram story highlights. I also recommend having a read of the blogposts of my fellow bloggers from the tour: Italianbark, Passion Shake, Interiors Design, Trendstefan & DDN blog.
Lastly, thank you to Francesca & Design Diffusion for this great experience!
*This blogpost is sponsored by Design Diffusion, but all the thoughts and opinions are my own.
// Photo credit: Ingrid Opstad