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DESIGN

VISITING NAMI CONCEPT STORE IN BERGAMO // FOR NORDIC DESIGN & HYGGE LOVERS

Living in Italy I do miss the homeware stores we have back home in Norway, always beautifully decorated and stocked full of goodies for Scandinavian interior lovers. So when I discovered a new store opening nearby with that same Nordic vibe that I love, I knew I had to visit. The NAMI Concept Store is located in the small but vibrant town Bergamo, about an hour drive from Milano. If you are planning a trip to this area I would highly recommend stopping by, the store is gorgeous and it has a great selection of homeware items in different price ranges. When walking in you immediately feel welcome, it is like entering someone’s living room full of treasures to discover. Warning; you will probably not leave empty handed…

On my visit I had a lovely chat with the owner Stefania, she told me all about her idea of creating an emotional store where design, quality, and craftsmanship are fused together. Her mission to enhance our daily life with little details chosen with care and attention for nature do come to life in NAMI, a store with the perfect Scandinavian feeling here in Italy.

BIO: Stefania, 28 years old, is a graduate in Design and has been working as a photographer for some years while cultivating her passion for art in all its forms. In the last few years, she has organized different exhibitions and collaborated as art director for a young artists collective called Progetto Meteora. She says she is an aesthete and likes to discover things that satisfy her taste; because of this during the last few years, she has approached Nordic design and therefore felt the need to bring up some not so well known artisans and brands for people to discover. For her, Nordic design is the right compromise between liveability, design, and nature.

Q1 // Tell us more about NAMI and why you decided to focus on Scandinavian style and hygge?

The idea originated from a little dream of mine but was mostly led by the path I had taken such as my photography experience, design studies, and experiences in retail. This all became NAMI. I started off by taking part in local markets and followed with an e-commerce, then finally I recently opened my concept store which allowed me to have a physical place to show all the products I love. The store is today also a gallery and a workshop location.

Q2 // Which Scandinavian brands do you currently have in your store?

I have decided to focus on two main Danish brands; Bloomingville and Madam Stoltz. While the first is more modern and minimal, the second is rougher in the aesthetic but with an ethnic chic soul. I have chosen these two companies as their styles are diverging but at the same time they provide our concept store with a good view of my idea of Scandinavian design, the right mix between the new (Bloomingville) and the lived (Madam Stoltz). We also stock Meraki skin care products.

Q3 // What are your future plans for NAMI?

In the future, I can see definite room for art exhibitions, workshops, and collaborations with new brands and creative people, in this way we will be able to widen the network of art and Nordic design lovers.

Q4 // What do you think is most important to think about when styling your own home? Any personal tips and smart solutions?

There are many elements to consider when giving a homogeneous and uniform style to your own home. Everything needs to appear as comfortable as possible since we have to see it as the place where we will spend the majority of our time. First of all, I believe the consistency of the palette is essential, the number of colours does not really matter, instead the ability to combine them correctly is key. Another essential aspect is the correct use of empty walls. Sometimes we tend to overload them as they can feel quite bare, in this case just the use of a wallpaper with the right colours and patterns is a great solution.

Q5 // Any new furniture & interior trends you are excited about?

Yes! One of the most fascinating trends for me is the use of plants in the home for decorative and other purposes, finally, we are bringing nature back inside. Apart from looking nice in the environment, plants appear to provide a relaxing feeling. They are also natural humidifiers, have healing power, minimize allergies risks by purifying the rooms and reduce the level of stress.

I would like to further develop these aspects in my concept store as well. At the moment you can find plants such as cactus, pilea, aloe and terrarium, but for the near future, I am planning to start retailing the beautiful vase by Boskke which aims to save space and water.

Q6 // How do you like to relax, how do you hygge?

During my free time, I like to discover new places and I am always hunting for new inspiration as, believe it or not, I find it very relaxing!

Q7 // What is That Scandinavian Feeling to you?

For me, it means to be able to understand deeply all the aspects of a different culture from mine and turn it into inspiration.

If you would like to visit the store, you can find it on Via Broseta in Bergamo. View all items available and shop online here, and if you do go let me know as I would love to hear what you though!

// Photo credit: Ingrid Opstad

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SELECTION OF 11 BEAUTIFUL SCANDINAVIAN DESIGN FLOWER VASES FOR SPRING

With spring just around the corner, it’s the perfect time to start decorating your home with beautiful flowers. I see this season as a new beginning, a chance to add some new little home decor pieces and colour! As I’ve mentioned before green is a big hit this year, but I love pairing it up with a lovely nude pink tone and white for a fresh vibe.

Here are my top picks of beautiful Scandinavian design vases to inspire you!


  1. FLOWER VASE OLIVE OPAL BY MARIMEKKO
  2. LAVA VASE BY STUDIO MACURA
  3. HEXAGON PINK VASE BY FERM LIVING
  4. UNICO VASE ROSE BY STUDIO ARHOJ FOR KÄHLER
  5. ROYAL VASE GREEN BY ARNE JACOBSEN / DESIGN LETTERS
  6. ALBA VASE BY ANNA KRAITZ FOR DESIGN HOUSE STOCKHOLM
  7. ILSE VASE STAINLESS STEEL BY GEORG JENSEN
  8. FOLDED VASE TALL BY MENU
  9. THE MIE VASE BY BJØRN WIINBLAD
  10. GREEN GLASS VASE BY HAY
  11. BALANCE 3 VASES SET BY HALLGEIR HOMSTVEDT FOR MUUTO

 

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SCANDINAVIAN PRODUCTS WITH THE NATURE AT HEART // SAGALAGA DESIGN

I had the pleasure of having a little chat with Satu Enstedt, the woman behind the Finnish brand Sagalaga Design. Their designs are born from life’s magical moments and the depths of timeless time. She gets inspired by the simple aesthetics of Finland, creating beautiful Scandinavian products with the nature at heart.

Q1 // How did Sagalaga Design start? Can you tell us a bit about your creative background and how the brand was created?

Sagalaga Design started in 2013 by baby steps. I was working as a creative freelancer for clients and I felt I needed to create something on my own. Sagalaga, as a word, didn’t leave me alone, so I trusted my instinct and that’s how Sagalaga Design was created. ‘Saga’ has been my childhood nickname and it means story / fairytale which I would like to believe can be found in my design style as well.

I studied Fine Art, Graphic Design & Textile Design while working on many different kind of creative projects before Sagalaga Design. I think the result is a good combination of all projects from my past.

Q2 // What inspires you in your design process?

Unexpected things in quiet moments are the best. I think my head is constantly working on something new and when the mental process is ready to come out, I start to work with an idea on paper. The idea can basically come from anywhere around us. There´s always a story behind every illustration or pattern, even though it may not be that obvious at first. Little joy for your everyday life, as our slogan says.

Q3 // In what way does your Scandinavian heritage affect your style?

I spent my childhood playing around in old pine forest close to our house and we also had a summer cottage in a small island at Finnish archipelago. I think nordic nature with all its scents, forms and lines are still affecting me and can be seeing as a minimalistic Scandinavian style and functional products.

Q4 // Are you currently working on any new designs, and if so can you give us a little insight?

Yes, I´m currently working with new patterns and designs, new products are coming out soon. The latest will be our cosmetic bag and two smaller purses. These will be out this Spring and we are quite excited about them!

Q5 // How do you like to relax, how do you hygge?

I relax with friends and loved ones spending quality time together. Cooking together, spending time by the sea or doing a picnic in the forest is to me the best thing you can do.

SAGALAGA DESIGN PRODUCTS SHOWN IN THIS BLOGPOST:
KUUSI tray: Silent, winter woods, snow on spruce. This pattern is inspired by the beautiful winter forest with heavy snow on trees. The Finnish word KUUSI means spruce. TUIKE candle holder: This wooden candle holder is made out of Finnish birch. You can have a small piece of Finnish forest twinkle at your home and bring you special nordic atmosphere. The Finnish word TUIKE means twinkle.

Both the KUUSI tray and the TUIKE candle holder are available from their online store along with a lovely selection of other trays, textiles, paper and wood products.

// Photo credit: Ingrid Opstad

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PAINTED SCANDINAVIAN BOTANICA PRINTS

Keeping with the Greenery theme from last blogpost, how cute are these little Botanica prints by Danish Studio Arhoj?

Each of these packs contains 10 different A5 prints featuring floral oil, pen and watercolour paintings. The paper is made in Denmark using sustainable wind power and printed with vegetable ink. Perfect for framing and decorating your home with or as a card since the pack also comes with white envelopes. The prints can also be bought separately.

Here are all the beautiful prints in the pack;

// Photo credit; Studio Arhoj

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THE PERFECT MINIMALISTIC WALL CALENDAR

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Wallpley is a small creative studio based in Oslo, Norway who believe less is more and this reflects in their designs. This gorgeous wall calendar comes in both pink (as seen here) and grey, and is the perfect way to get organised in 2017! I love the minimal, nordic style and the fact that I will be able to write all my appointments and important notes on it.

It would also make for a great christmas present for a Scandinavian design lover, head over to the webshop, and if you do decide to make a purchase use the code thatscandifeeling to get 20% off any items! (Code is valid until end of 2016.)

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// Photo credit; Ingrid Opstad

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IKEA CELEBRATES 40 YEARS OF THE ICONIC ‘POÄNG’ ARMCHAIR

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IKEA is celebrating the 40th birthday of the iconic POÄNG chair with the launch of six new limited edition cushion covers as well as one new armchair frame. It was designed in 1976 by Japanese designer Noboru Nakamura with IKEA’s design principles in mind; sustainability, affordability, form, function and quality. Would you believe that this chair has remained almost the same for all these forty years? In fact, the POÄNG armchair with it’s clean Scandinavian frame is one of the top-selling products at IKEA, with approximately 1.5 million sold globally each year.

“POÄNG is one of our most popular products, and our customers see it as a failsafe home essential. Its affordability makes it accessible to all, and the classic yet stylish design means that it fits into any décor scheme. POÄNG is a trusty favourite which can easily be personalised through the years with new cushion covers and materials to suit changing styles, all with the same comfort! When you buy POÄNG armchair you choose everything yourself, except the comfort – which is always included!” – Luis Lopez

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Here are a couple of facts about this iconic chair;

✖ The chair was originally called POEM, but was renamed POÄNG in 1992 to correspond with a series of changes and improvements made to it.

✖ Today’s price of the POÄNG chairs is approximately 21% lower than the price forty years ago.

✖ You might have seen a test machine in your local IKEA store, well they have had them since 1978! It shows the durable form of the POÄNG chair, and pressure-tests the chair 20 times per minute at 1000 newton for a standard 50,000 times. That’s like a 220lb person sitting in the chair 20 times per minute.

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Do you have this classic yet modern armchair in your home?

// Photo credit: IKEA

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